GroupDeal, deal performance

The collective buying power site GroupDeal is live for about 1.5 months now. We’re having a lot of fun arranging deals and seeing which ones get popular and which ones don’t.

Currently it seems deals only get really popular (say more than 60 purchases) when they:

1. Are oriented primarily towards women (might be due to our current subscriber base)
2. Are for well established brands
3. Tie into current events (holidays etc.)
4. Have a huge discount

These may seem like open doors, in the future when there have been some more deals we’ll see how these factors can be made more concrete / quantified.